5minskin · Meta Ads
Generated more than $110,000 in revenue in just two weeks through Meta advertising, as stated in the campaign experience provided.
We Don't Just Run Ads.
We Build Growth Systems.
Behind every campaign is a business trying to grow, a budget that needs to work harder and a customer who needs a reason to buy. For more than 7 years, I have worked across paid advertising, eCommerce and tracking to help businesses turn that challenge into measurable growth.
I started in performance marketing with one simple question: how can we make every advertising rupee or dollar work harder? That question still guides my work today. I look beyond clicks and impressions and focus on sales, customer acquisition cost, ROAS and reliable tracking.
The Experience Behind The Work
Seven Years of Learning What Actually Moves the Numbers
My experience has come from working hands-on with Shopify stores, DTC brands, eCommerce businesses and affiliate campaigns — not just planning campaigns, but setting them up, tracking them, checking the numbers and improving them every day.
From launching campaigns to solving the full funnel
Over the years, I have worked with different products, markets and advertising platforms. Some campaigns needed better creatives and audience testing. Others needed stronger landing pages, cleaner tracking or a closer look at where visitors were dropping off before buying.
That experience taught me that advertising is not only about getting traffic. A campaign can bring thousands of visitors and still lose money if the offer, store experience or conversion tracking is not right. So I look at the complete journey — from the first ad click to the final purchase event.
My focus is simple: understand the numbers, find what is holding growth back and make practical changes based on campaign data.
What I bring to a project
- Hands-on media buying across Meta, Taboola, Outbrain, MGID, MediaGo, Revcontent and Google Ads.
- Experience with Shopify stores, DTC brands and affiliate marketing campaigns.
- Campaign planning, creative testing, audience research and publisher analysis.
- Conversion tracking with Voluum, RedTrack and Binom.
- Shopify purchase tracking, click IDs, URL parameters, postbacks and S2S integrations.
- Landing pages, advertorials and sales funnel optimisation.
$100M+Combined revenue generated across multiple brands
$15M+Combined advertising spend managed
7+ YearsHands-on digital marketing and media buying experience
117+Completed Upwork jobs · Top Rated Plus profile
Work That Speaks Through Results
Real Brands. Real Campaigns. Real Business Goals.
Every brand has a different product, audience and challenge. Here are a few examples from the work I have been involved in.
Indestructible Shoes
Contributed to seven-figure sales growth through performance marketing and campaign optimisation.
Pyramid Golf & Dollars Fashion
Worked on campaigns that helped drive seven-figure sales for these eCommerce brands.
I have also managed and optimised campaigns for usainfobiz and halalstreet across advertising platforms, with attention to campaign performance and efficient use of budget.
How I Can Help Your Business
One Partner for Your Advertising and Tracking
Because I work across both media buying and the technical side, I can help connect campaign activity with what is happening on your website and in your sales data.
Meta Ads & Facebook Advertising
Campaign setup, audience research, creative testing, retargeting, pixel and conversion events, performance analysis and ROAS optimisation for Shopify and DTC brands. The aim is to find the right mix of audience, creative and offer that can bring in customers at a workable cost.
Taboola & Native Advertising
Campaign management across Taboola, Outbrain, MGID, MediaGo and Revcontent. This includes campaign structure, targeting, publisher analysis, advertorial strategy, traffic quality checks, CPC optimisation and scaling for eCommerce brands and affiliate offers.
Google Ads & Performance Marketing
Google Search, Shopping and YouTube campaign support, conversion tracking and ongoing optimisation. I use campaign and conversion data to understand which traffic is bringing business value, not only visits.
Voluum, RedTrack & Binom
Tracking setup and troubleshooting, S2S postbacks, Shopify purchase events, ClickBank tracking, click ID capture, URL parameters and macros. I help investigate missing conversions and attribution gaps so campaign decisions are based on more reliable data.
Shopify Virtual Assistant & eCommerce Support
Store management support, product updates, marketing integrations, tracking pixels, conversion events, landing page checks and performance reporting. I help keep the store and advertising setup working together.
Landing Pages & Sales Funnels
Support with ClickFunnels and Funnelish, advertorial pages, affiliate funnels and conversion-focused customer journeys. The goal is to give paid traffic a clear path from the ad to the action you want visitors to take.
ChatGPT Ads & AI Advertising
I keep a close eye on the changing AI advertising space, including ChatGPT Ads developments. I can help businesses understand new opportunities, assess whether they fit their goals and prepare a sensible testing approach as access and platform features evolve.
Why Work With Pulse Web Digital
Good Advertising Needs More Than A Good Ad
My approach comes from seeing what happens when campaign strategy, website experience and tracking do not work together. I try to bring these parts under one clear plan.
Media Buying + Technical Skills
I understand campaign setup and optimisation, but I also work with pixels, postbacks, click IDs and S2S tracking. This helps me look into both the advertising side and the data behind it.
Decisions Based on Data
I pay attention to spend, sales, CPA, ROAS, conversion rates and traffic quality. I do not judge a campaign only by clicks or impressions. The numbers should help us decide what to test, fix or scale.
Experience Across Platforms
From Meta and Google to Taboola and other native networks, I can help businesses test different traffic sources and understand where each platform fits in their growth plan.
Trusted freelance experience
I am a Top Rated Plus freelancer on Upwork, with 117 completed jobs and more than $60K in Upwork earnings. My work is built around practical execution, clear communication and taking responsibility for the campaigns and tracking I manage.
Who I work best with
- Shopify and eCommerce brands looking to grow sales.
- DTC businesses that want to improve ROAS and customer acquisition.
- Affiliate marketers who need campaign management and reliable tracking.
- Businesses getting clicks but struggling to turn traffic into sales.
- Teams planning to expand into native advertising platforms.
A Clear Working Process
First Understand. Then Fix. Then Scale.
I do not believe in changing everything before understanding the business. I prefer a clear process where every step has a reason.
STEP 01
Understand
Review your business, products, target audience, margins, current campaigns and growth goals.
STEP 02
Audit & Track
Check campaign structure, landing pages, pixels, conversion events and tracking accuracy.
STEP 03
Test & Optimise
Launch or improve campaigns, test creatives and audiences, and review the results against your goals.
STEP 04
Scale Carefully
Increase budgets and expand what is working while keeping a close eye on costs and conversion quality.
Getting Clicks But Not Enough Sales?
If your ROAS is low, tracking is missing conversions or you want to test Meta Ads, Taboola and other traffic sources, send me your project details. I will review your requirements and aim to respond within 4 hours.
Let's Talk About Your GrowthCampaign results and experience figures are based on the information and reports supplied for this page. Results vary by business, product, market, budget and campaign conditions. Past performance does not guarantee future results. ChatGPT Ads and other emerging advertising options are subject to platform availability and change.