My Case Studies
Case Studies
Peak Footwear LLC & Festberg Germany
Performance marketing experience, selected client results, pricing, and onboarding requirements for Meta, Google, and native advertising campaigns.
Peak Footwear LLC
Festberg Germany
1. My experience in a nutshell
I’m a Top-Rated Plus freelancer on Upwork and a Vetted Pro on Fiverr, specialising in performance marketing for e-commerce and lead-gen brands. Over the last 7 years I’ve managed more than USD 6 million in combined Meta and Google ad spend, working with budgets that range from lean $2 k/month test campaigns to $120 k+/month scale-ups. My focus is always the same: structure intelligently, track every touchpoint, and squeeze profitable growth out of each impression.
2. A few quick case studies
| Client | Vertical | Platform | Result | Timeframe |
|---|---|---|---|---|
| Peak Footwear USA | Footwear DTC | Meta Ads | Scaled from $5 k to $60 k monthly spend while holding a 4.2× blended ROAS and reducing CPA by -42 % | 4 months |
| ÉcoRénov France | Home-renovation lead gen | Google & Meta | Generated 312 geo-qualified leads at €22 CPL; AI-vetting + offline close rate 27 % | 30 days |
| Festberg Germany | General dropshipping | Native + Meta retargeting | Hit €15 k/day revenue at 7-8× ROAS, then layered look-alike audiences to lift AOV by +18 % | 6 months |
3. Pricing
- Flat retainer: [Domestic- India]₹60,000 / $725 per month per ad account, covering strategy, build-out, daily optimisation, and reporting.
- North America and Europe: $1200/month for each ad account.
- Scale bonus: Once ad spend exceeds $10 k in a month, a 10 % of incremental spend kicker aligns our incentives.
- No long-term lock-ins: 30-day rolling agreement—results keep us together.
4. What I need to get started
- Ad-account access Meta Business Manager / Google Ads with admin or partner permissions
- Pixel & conversion sources Meta Pixel, GA4, Redtrack, Voluum
- Historical data: last 6–12 months of campaign & sales performance and past customer data file in .csv format.
- Creative assets & brand guidelines UGC, product photos, offers
- KPIs & margins so I can reverse-calculate acceptable CPA/ROAS targets
- Slack / Email for quick daily syncs during the first 10 days